When making decisions, taking actions, and communicating with colleagues, clients and people around us, our Purpose should always be top of mind.
Working every single day towards the delivery of our Purpose will give us the financial strength to achieve our ambition to be the bank for Europe's future.
By acting as the engine of social progress, we remain committed to building a Culture that puts our Values at the heart of our decision-making and everything we do.
OUR VALUES DETERMINE HOW WE ACT AND SHAPE THE DECISIONS THAT WE MAKE EVERY DAY
Defining a new Culture, a journey towards what we want to become
Defining and spreading a new Culture is not something that happens overnight. We have embarked on a journey with a clear understanding of what we want to become, how we want to serve our clients and the role we want our bank to play in the communities in which we operate.
In 2022, we launched a profound Culture transformation led by our Group Executive Committee members and to be extended to all our stakeholders.
A PROFOUND CULTURE TRANSFORMATION: 2022 MAIN INITIATIVES
The first Culture Day in all UniCredit countries
CODE OF CONDUCT
Launch of the new Code of Conduct to bring our Culture to life in our everyday interactions and how we treat all UniCredit stakeholders now and in the future
Launch of the Culture Roadshow to embed our Culture in all our bank's geographies by the end of 2023
Dedicated Culture Training at global and national levels to explore our Values